How many times has someone told you, “Your idea is brilliant. You should take the initiative and turn it into reality.” Guess what happens next? Unfortunately, the best ideas never happen. We have uncovered that these brilliant ideas never make it into reality because you don’t have the time and resources or more importantly the courage to start taking the necessary actions to birth a company. When we don’t take the appropriate measures, we tend to make up reasons and excuses to justify ourselves for not moving forward. The truth is the longer the idea stays unrealized, the higher the chance it will get forgotten about. Then as time goes on, you probably won’t feel as excited about the idea in the future as the initial seed of the idea itself.
However, even when those few who take the necessary actions to bring their idea to life, face the difficult uphill battle of spending their precious time and money on a goal that most probably is going to fail at some point.
The truth is, there are no secret formulas to creating a successful and fast-growing company. As the old saying goes, “If it were easy, everyone would do it.” Ideas become a reality only when they are broken down into organized and applicable parts. Now that we got that out of the way, we want to share our experience and an inside look into the process of how we’re able to take such a raw idea and create a brand. To simplify the process, we have divided the business flow into four stages: brainstorming, manifesting, building and executing.
Brainstorm
Our expert strategists curate the process of idea development to discover a brand’s identity and needs. Through a series of questions, we work from the inside out to bring our clients’ core values and mission to the surface.
Visualize
Ideas only hold value when they can be communicated clearly to others. At brainstorm, we’re visuals (and so are most of today’s consumers). It is the phase when you need to turn your creativity on. Create a visual representation of your idea that will become the foundation of your work. It will serve as a guide for the entire execution process.
Architect
Once we’ve proven a good idea, we set out to build a great product. This particular step is what the majority of people have in mind when they think of Software Development. Our team of strategists, developers and designers offer full project execution or á la carte services depending on the client’s needs. Do whatever it takes to get the job done and make sure you are only moving forward, never back.
Assess
We believe in data-driven decision making, getting out of the house and into the market. So don’t be lazy, get the job done in the best way possible. Take an active role in developing systems to problem solve, execute your launch and scale your business. Our in-house experts and marketing partners implement creative campaigns to get you on the map.
Today’s insanely competitive marketplace requires us to take swift and necessary action on converting our ideas into a reality. At Brainstorm, once we’ve brought your idea to life using our enhanced digital design capabilities and unique go to market strategies, it’s your responsibility to make sure its impact and carries on. As an entrepreneur, the ability to remain passionate about your goal is the most solid guarantee of any successful outcome.